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Does Votel support conversion tracking for Google Analytics 4 and Google Ads?

Yes. Votel has Google Analytics 4 (GA4), Google Ads and Facebook Conversions API integrations. Add them under Settings, then Integrations.

Once connected, they track the main events automatically, such as page views, purchases, trials, contacts and scheduled appointments. It works out of the box: you only choose which sites to track, and all sites are tracked by default.

We recommend adding the Google Analytics 4 integration. Google Analytics is free and shows you who is visiting your site. If you run Google Ads, the integration also helps because it sends purchase events and other events server side, which is very good for optimizing. The logic is the same as the Facebook Conversions API with Meta.